The basic medium term strategic goals of Agrotiki Insurance are:

• Expansion of the Company’s Sales Network throughout the country and more efficient penetration in urban areas, in order to preserve its leading position in the insurance market.
• Exploitation of all ATE Group collaborations with the development of Bancassurance operations.
• Further decrease of overhead cost
• Maximization of client services and adjustment to the established quality control standards.
• Improvement of HR development and administration systems.
• Upgrade of Technical Infrastructure (IT systems) for the Company’s services.

The main actions – operations for the achievement of the above strategic targets include:

• Implementation of client-oriented administration systems.
• Maintenance of a balanced and robust portfolio.
• Implementation of new evaluation – incentive – participation – employee training systems, aiming to improve performance.
• Improving the Sales Network through the introduction of new Marketing & Advertising techniques.
• Orientation towards Bancassurance and development of a close collaboration with ATE’s banking system and the ATE Group companies.
• Delivery of innovative and competitive products, insurance products in particular related to bank services.
• Delivery of specialized insurance products connected to banking services.
• Upgrading the Company’s technological infrastructure
• Continuation of the Company Sales Network Sales Offices redesign.
• Further development of the Regional Sales Network.